SALES APPROACH

 

The majority of independent films suffer from an unrealistic expectation for the film’s release; The Tailoress excels in that it recognizes the necessity of the sales input from an early stage. By attaching a well-known sales company during the development phase, The Tailoress is able to execute on strong cast selections, generate early interest in the film before production is complete, and introduce the concept to the market before beginning physical sales.

 

The Producers also have strong relationships with the top talent agencies including: WME, CAA, UTA, ICM, Gersh and Paradigm in which they plan to work with one of their packaging departments to build a cast with the highest value and represent the project in the domestic market as well as assist with festival placement. The Producers intend for The Tailoress to be released both theatrically and digitally through SVOD and OTT platform licensing to an outlet such as: Netflix, Amazon, Hulu, Vudu, Apple, etc. 

 

FESTIVALS

 

Working in tandem with agency and sales partners, the Production Team plans to premiere The Tailoress at top-tier film festivals, such as: Sundance, Berlin, Cannes, or Toronto. The Production Team also has relationships with additional festivals, including Sun Valley FF, Telluride FF, Nashville FF, among others. The Producers have had projects premiere or screen at each one of the listed festivals and believes the quality of The Tailoress and their strong standing relationship with various programmers at each will allow for a successful festival run. 

 

START TO FINISH MARKETING

 

Although in the early stages of development, the Production Team for The Tailoress has already begun implementing their marketing philosophy. Marketing starts at the beginning of development and finishes after release on all distribution platforms. This means immediately beginning grassroots marketing efforts through social media and targeted genre fan bases. The Producers recognize the necessity of savvy & thoughtful marketing campaigns and realize their importance in the overall success of the film, especially in the rapidly shifting indie film market due to the current theatrical climate.

 

LEADING INDUSTRY PROFESSIONALS

 

The Production Team will utilize proven industry professionals for all services and department head positions to ensure completion of a quality product and to best protect the interests of the lenders. There is no substitute for experience, and shortcuts are not acceptable — where most independent films suffer in their hiring process, The Tailoress will outclass the competition. Already The Tailoress has managed to begin putting together a strong team of industry professionals.